{"id":403459,"date":"2025-11-03T09:30:17","date_gmt":"2025-11-03T09:30:17","guid":{"rendered":"https:\/\/belux.edmo.eu\/?p=403459"},"modified":"2025-11-03T12:15:46","modified_gmt":"2025-11-03T12:15:46","slug":"rtl-faktencheck-made-in-luxembourg-wi-webshops-ki-benotzen-fir-konsumenten-ze-tuschen","status":"publish","type":"post","link":"https:\/\/belux.edmo.eu\/lb\/rtl-faktencheck-made-in-luxembourg-wi-webshops-ki-benotzen-fir-konsumenten-ze-tuschen\/","title":{"rendered":"RTL-Faktencheck: “Made in Luxembourg”? W\u00e9i Webshops KI benotzen, fir Konsumenten ze t\u00e4uschen"},"content":{"rendered":"
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Nom Fall vum “Jean Weis” ass en neie Webshop opgetaucht, deen eis h\u00e9ichw\u00e4erteg Bijouen “Made in Luxembourg” mat grousse Remis\u00eb verspr\u00e9cht.<\/p>\n<\/div>\n

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Wat sinn d\u00e9i legal Konsequenzen a w\u00e9i kann ee sech virun Arnaque sch\u00fctzen?\u00a0 RTL Today<\/a> huet F\u00e4ll vu KI-gesteierten Online-Shops, d\u00e9i a L\u00ebtzebuerg opgetaucht sinn, m\u00e9i genee \u00ebnnersicht.<\/p>\n

An de leschte Wochen ass eng Webs\u00e4it mam Numm “Marie Bijouen” \u00ebmmer er\u00ebm an de soziale Medien opgedaucht. D\u00e9i sougenannt “Made in Luxembourg”-Mark verspr\u00e9cht grouss Remisen a h\u00e9ichw\u00e4erteg Produiten. Awer, wann ee m\u00e9i genee hikuckt, erkennt ee s\u00e9ier: D’Marie exist\u00e9iert guer net. Et handelt sech \u00ebm eng KI-gener\u00e9iert Persoun. An d\u2019Bijouen, d\u00e9i als lokal Produiten ugek\u00ebnnegt ginn, ginn op Plattforme w\u00e9i \u00ebnner anerem AliExpress zu engem vill m\u00e9i niddrege Pr\u00e4is ugebueden.<\/p>\n

D\u2019Fotoe vun der presum\u00e9ierter Marie f\u00ebnnt ee gl\u00e4ich op verschiddene S\u00e4iten, dor\u00ebnner eng, d\u00e9i op eng Firma zu Hong Kong zr\u00e9ckzef\u00e9ieren ass, also net am Grand-Duch\u00e9.<\/p>\n

“Marie Bijouen” ass keen Eenzelfall. Schonn am Juli<\/a> gouf en \u00e4nleche Fall opgedeckt. Do g\u00e9ing et \u00ebm eng Mark mam Numm “Jean Weis”, d\u00e9i sech als l\u00ebtzebuergesche Schouster ausginn huet, dee s\u00e4i Stock w\u00e9inst enger Fermeture verkafe wollt. Och do goufe KI-gener\u00e9iert Biller benotzt, fir d\u00e9i vermeintlecht Gesch\u00e4ftsleit duerzestellen.<\/p>\n

Marie, Emily, Leili an Keiko<\/p>\n

Eng Billersich mam “Marie<\/a>” senge Biller deckt identesch Webs\u00e4iten op, \u00ebnner anerem eng mam Numm “Emily\u2019s Jewels<\/a>” fir de britteschen an US-March\u00e9, “Leili<\/a>” fir Estland a “Keiko<\/a>” fir Japan.<\/p>\n

Trustpilot-Rezensioune<\/a> fir e puer vun d\u00ebse S\u00e4ite weisen drop hin, datt et sech \u00ebm eng gr\u00e9isser Dropshipping-Operatioun handelt. Vill Client\u00eb g\u00e9inge sech iwwert Bijoue beschw\u00e9iere, d\u00e9i no kuerzer Z\u00e4it offierwen a Problemer mam Zoll verursaachen. Och d’Retourprozedur g\u00ebtt \u00ebmmer nees als “schw\u00e9ier” bezeechent.<\/p>\n

Dropshipping u sech ass net verbueden. Et beschreift de Verkaf vu Produiten, d\u00e9i net vum Verkeefer selwer versch\u00e9ckt ginn, mee vun enger dr\u00ebtter Partei direkt un de Client geliwwert ginn. Trotzdeem \u00ebnnerl\u00e4it och d\u00ebse Gesch\u00e4ftsmodell den europ\u00e4esche Reegele fir den Online-Handel. D\u2019Unfair Commercial Practices Directive (UCPD),<\/a> d\u00e9i zu L\u00ebtzebuerg iwwer de Code de la Consommation \u00ebmgesat gouf, defin\u00e9iert kloer Konsumenteschutzregelen, reegele g\u00e9int des Webs\u00e4ite verstoussen.<\/p>\n

Wat sou S\u00e4ite vun traditionelle Dropshipping-Methoden \u00ebnnerscheet, ass den intensiven Asaz vu k\u00ebnschtlecher Intelligenz. Et erm\u00e9iglecht net n\u00ebmmen eng s\u00e9ier a relativ pr\u00e4zis Iwwersetzung vun Texter op L\u00ebtzebuergesch, mee och d\u2019Produktioun vu Marketingmaterial, ouni iwwerhaapt selwer Fotoe maachen ze mussen oder souguer op Stockbiller zer\u00e9ckzegr\u00e4ifen.<\/p>\n

D\u00e9i estnesch Versioun vun Marie Bijoux, Leili EhtedD’Marie a Japan, \u00ebnnert dem Numm KeikoEn screenshot vum archiv\u00e9ierten Emily’s Jewels site, deen t\u00ebschtz\u00e4itlech offline assLes photos diffus\u00e9es sur ce site sont soumises \u00e0 des droits d\u2019auteurs et ne peuvent \u00eatre copi\u00e9es, modifi\u00e9es, vendues, sans l\u2019autorisation pr\u00e9alable du propri\u00e9taire du site en question.<\/i><\/p>\n

De legale Kader vum Verbraucherschutz<\/p>\n

Marketing, deen d\u2019Client\u00eb k\u00e9int ierleeden, zum Beispill duerch falsch Informatiounen iwwer d\u2019Qualit\u00e9it oder d\u2019Hierkonft vun engem Produkt, ass \u00ebnner der Unfair Commercial Practices Directive (UCPD) streng verbueden. H\u00e4ndler mussen de Konsumenten zouverl\u00e4sseg an transparent Informatiounen ubidden, fir hinnen eng inform\u00e9iert Decisioun iwwer hiren Akaf z’erm\u00e9iglechen.<\/p>\n

De Patrick Wildgen, Responsable vum Service d\u2019Enforcement an der Direktioun fir Konsumenteschutz, erkl\u00e4ert, datt et “a priori egal ass, vu wou et versch\u00e9ckt g\u00ebtt oder wou e produz\u00e9iert g\u00ebtt. Et muss natierlech dat st\u00ebmmen, wat ee gesot kritt.<\/em>”<\/p>\n

Am Fall vu “Marie Bijouen” ginn d\u2019Clienten dozou verleet, ze gleewen, d\u2019Bijoue g\u00e9ifen zu L\u00ebtzebuerg vun engem lokale Handwierker hiergestallt ginn, wat net der Realit\u00e9it entspr\u00e9cht.<\/p>\n

Wat d’KI-gener\u00e9iert Biller spezifesch ugeet a w\u00e9i se am Marketing k\u00ebnnen benotz ginn, ginn et den Ament nach keng spezifesch Reegelen. De Code du consommateur kann een do awer drop appliz\u00e9ieren.<\/p>\n

“D\u00e9i Reegelen, d\u00e9i et scho g\u00ebtt, grad d\u00e9i, d\u00e9i fir Betriber applikabel sinn, besoen, datt keen aner Leit dierf doriwwer, wien ee selwer ass, dierf ierf\u00e9ieren.Dat heescht, wann een een ierf\u00e9iert, fir eng kommerziell Transaktioun duerchzef\u00e9ieren oder fir eppes ze verkafen, dann ass dat haut schonn, ouni eng extra Reegel, illegal<\/em>“, seet de Patrick Wildgen.<\/p>\n

“An do k\u00ebnne mer dog\u00e9int virgoen.<\/em>” Esouwuel als Konsumenteschutz g\u00ebtt et M\u00e9iglechkeeten, ma och kann et den Dossier un de Parquet weiderginn. “Do si verschidde M\u00e9iglechkeeten, d\u00e9i et do g\u00ebtt.”<\/em><\/p>\n

An Zukunft, besonnesch op europ\u00e4eschem Niveau, solle spezifesch Reegele de Gebrauch vu KI-gener\u00e9iertem Material regul\u00e9ieren. Den “AI Act<\/em><\/a>” vun der EU ges\u00e4it vir, dass a verschidde F\u00e4ll Inhalt, deen duerch k\u00ebnschtlech Intelligenz erstallt gouf, kloer als syntheetesch muss gekennzeechent ginn, zemools wann et duerch Professioneller benotzt g\u00ebtt. D\u00ebs Dispositioun soll awer er\u00e9ischt am August 2026 a Kraaft trieden.<\/p>\n

Aner L\u00e4nner w\u00e9i Frankr\u00e4ich versichen och op nationalem Plang ze reag\u00e9ieren. 2024 gouf do eng national Gesetzesinitiativ<\/a> virgestallt, d\u00e9i verlaangt, datt all syntheetesch Biller op sozialen Netzwierker explizitt als KI-gener\u00e9iert gekennzeechent musse ginn. Zu L\u00ebtzebuerg g\u00ebtt et de Moment nach keng konkret Pl\u00e4ng an d\u00ebsem Ber\u00e4ich.<\/p>\n

Reklamatiounen iwwer Dropshipping ginn an d\u2019Luucht<\/p>\n

Ob Zoufall oder net, an enger Z\u00e4it, an d\u00e4r KI \u00ebmmer m\u00e9i benotzt g\u00ebtt, mellt och den European Consumer Centres Network (ECC) <\/a>eng \u00ebmmer m\u00e9i grouss Zuel vu Reklamatiounen, d\u00e9i am Zesummenhang mat Dropshipping gemaach ginn.<\/p>\n

Den Jeff Kaufmann, Projetsmanager bei Bee Secure, recommand\u00e9iert de Konsumenten, d\u00e9i un der Echtheet vun engem Online-Shop zweiwelen, \u00ebnner anerem den Datum, w\u00e9ini de Site erstallt gouf, nozekucken. Dat kann een zum Beispill op S\u00e4iten w\u00e9i d’Wayback Machine<\/a>\u00a0maachen.<\/p>\n

A grad wann de Shop sech als l\u00ebtzebuergescht Gesch\u00e4ft ausg\u00ebtt, betount hien, dass een och am Registre du Commerce <\/a>nosiche kann, ob et sech \u00ebm e richtege Buttek handelt.<\/p>\n

Hie betount och, w\u00e9i wichteg et ass, op den Text selwer opzepassen, grad am L\u00ebtzebuergeschen: “Et stellt ee relativ s\u00e9ier fest, wann do Feeler dran sinn.<\/em>”<\/p>\n

Virun allem kann awer eng simpel Recherche mam Numm vum Gesch\u00e4ft vill ausmaachen: “Oft f\u00ebnnt een dann och direkt Indic\u00eb vun anere User iwwert dee best\u00ebmmte Shop.<\/em>”<\/p>\n

Limit\u00e9iert Recoursen<\/p>\n

Wann et dr\u00ebms geet, g\u00e9int Verkeefer virzegoen, d\u00e9i sech net un d\u2019Reegelen halen, erkl\u00e4ert de Patrick Wildgen ass dat net \u00ebmmer esou einfach, besonnesch wann de Betrib ausserhalb vun der EU l\u00e4it. An esou F\u00e4ll wieren d’Moyene limit\u00e9iert.<\/p>\n

“Sief et och n\u00ebmmen an Amerika<\/em>. Wann d\u00e9i \u00c4rer Ufro net nokommen, mee da bonne Chance. Da k\u00ebnnt Der vl\u00e4icht bei der FTC an Amerika eng Plainte maachen, wann d\u00e9i dann drop aginn, tant mieux. Wann d\u00e9i awer net drop aginn, sinn awer och \u00c4r Moyenen an eis Moyene limit\u00e9iert.<\/em>”<\/p>\n

 <\/p>\n<\/div>\n<\/article>\n","protected":false},"excerpt":{"rendered":"

Nom Fall vum “Jean Weis” ass en neie Webshop opgetaucht, deen eis h\u00e9ichw\u00e4erteg Bijouen “Made in Luxembourg” mat grousse Remis\u00eb verspr\u00e9cht.<\/p>\n","protected":false},"author":1,"featured_media":403424,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[183,193],"tags":[],"class_list":{"0":"post-403459","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fact-check-lb","8":"category-gesellschaft"},"acf":{"show_metatags":true,"id":"2346745","authors":"RTL L\u00ebtzebuerg","organization":"RTL","featured_image_copyright":"","text_copyright":"Copyright RTL \/ CLT-UFA S.A.","source":"https:\/\/www.rtl.lu\/news\/faktencheck\/a\/2346745.html","fact_checker":"https:\/\/belux.wpengine.com\/wp-content\/uploads\/2021\/12\/rtl_logo.png","share_this_post_to_edmo_website":false,"affiliation":"BELUX","type":"Closed Event","location":"","start_date":"","start_date_event_begins_at":"","start_date_event_ends_at":"","end_date":"","end_date_event_begins_at":"","end_date_event_ends_at":"","organizer":"","fact_checker_logo_image":false},"yoast_head":"\nRTL-Faktencheck: "Made in Luxembourg"? 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